Hybrid events are a combination of both live and virtual events. When done properly, a hybrid event can bring out the best of both worlds to provide your audience with an enjoyable and unforgettable experience. Not only this, but it gives your attendees a choice to attend online or in-person, making sure that everyone feels safe and comfortable to attend, however they see fit.
As with all our events, we build customised, tailor-made experiences, keeping your objectives at the core of everything we do. Hybrid events offer the best of both worlds – they’re an effective way to increase participation, attendance, and audience engagement, as well as giving you enhanced flexibility if unforeseen circumstances should arise.
Some examples of hybrid events management we host include conferences, and awards ceremonies, especially when invitees cannot attend in person.
Why Go Hybrid?
It may sound daunting approaching an event like this, but a high quality hybrid event can be organised using easily accessible technology. People cannot always attend, or they are not willing to in person. It might be a personal reason, or simply that they are conscious of the environmental impact of getting there. Whatever the reason, the ease in which this type of event can be delivered is a major factor in increased attendance.
The Advantages
Apart from the obvious cost advantages of not having to cater for everyone present, there other more subtle reasons why a hybrid event may be right for you, including the bonus of higher attendance and greater engagement! The event allows you to present strong marketing and sponsorship messages during the stream in the form of on screen images and pop-ups. Attendees can also access the recordings after the event which further pushes up engagement, not just from those who couldn’t make it but for those who attended.
This combined model brings the benefits of both scenarios, presenting a unique marketing opportunity managed in the right way. Connect In has years of experience in delivering high quality hybrid events right here in the North West!
